Welcome to the NEW
Lone Star Veterans Association currently only serves the Greater Houston area, but as we prove our model of success across Houston we plan to launch into multiple metro markets in Texas by 2019 and across the entire state by 2025.
We operate multiple affinity groups designed to create quick in depth conversations and relationships with members around facets of their lives that they strongly identify with. First is military service for our veterans, or support of veterans for our civilian members, second we go deeper through our spouses group, as an example. We also have the only veteran LGBT group in the state.
In order to assess success of building cohesion among our affinity groups we look at active membership which we define as attending 3 or more events in a calendar year. We have seen that if members are regularly attending then they are implicitly receiving some benefit or enjoyment from the structure of the events. We also utilize our community leaders to actively facilitate the socials with a focus on new attendee integration. After action reports are used by the community leaders to identify and note any issues or opportunities presented by members at each event. This allows us to consolidate any warning signs and direct members to appropriate resources. We also do surveys of members to assess impact, collect feedback, and testimonials.
We typically see 20% of the affinity group that has 80%-100% attendance at events generating a core of membership and leadership for the group. In the case of our LGBT group we have a rapidly expanding membership with about 10-20 new attendees per month with a 50% active membership conversion from first time attendees.
In one case we had a young woman come to the social, but was hesitant to come inside. One of our oldest community leaders identified her and convinced her to come inside. At first she was reluctant to talk or meet anyone other than the first 2 people she initially met. She hadn't left the house in the past 9 months except to go to work or run errands, she felt alone and isolated. She recently had lost her job at Comcast after being injured on the job. By the end of the night she was giving everyone hugs and had the biggest grin. Another community leader was able to get her into an auto-mechanic program where she will soon graduate into a better paying job than what she was doing at Comcast, she now has a support system of friends, and feels like she is part of a community.
Indirect Public Support HelpIndirect public support represents revenue received through solicitation campaigns. This includes funding United Way and other federated fundraising organizations, but does not include donor designated contributions.
Earned Revenue HelpEarned revenue represents income generated in direct exchange for a product or service.Earned income includes income from government contracts.